Communications Director,
East Hill Church
I completely overhauled this megachurch’s
print & digital footprint.
Old Site
New Site
The website redesign project was a massive undertaking for our department that involved a wholesale branding update, and full login integration with a newly onboarded people management system. The result was a site that was always up to date with regard to events and open home groups, while making connections between people seamless. It also made online donations easier and was optimized for mobile devices.
I inherited a Communications Department that needed to cut its budget by 66%. I did this mostly by eliminating or reducing the organization’s print products. Instead of a monthly full-color magazine, I repurposed the “Focus” into a four-page spread that introduced the month’s theme, shared important news, and provided all the relevant calendar listings.
Other highlights:
Ghostwriter for Lead Pastor in emails, print materials, etc.
Implemented SMS alerts and live interactive SMS polls.
Wrote press releases and secured coverage of local events.
Managed volunteer photography team that took photos for promotional and historical purposes.
Scripted a multi-part series that parodied The Office. (You’ll have to ask me really nicely if you want to see that one.)
Managed ~200 regular small group gatherings and mentored leaders.